Digital Marketing for Startups

Saturday,07th July 2018 @ Time:09:30 AM - 01:00 PM

Venue : IIMB Auditorium

Digital Media Marketing is a quintessential tool today. With the global internet population of over 4 billion, an increasing number of customers now make their purchase decisions online. The story is no different in India – with more than 60% of India’s population below the age of 40; we find a lot of them logging into the internet and social media pro-actively. With an increasingly disposable income, this crowd too is sure to make a large portion of their purchases online.
 With the growth of online purchases, it is not surprising that the power of paid media advertising is declining in comparison to newer advertising trends. For example; Print Ads, Television commercials, radio, and even online digital campaigns are being overtaken by company websites who use unpaid, earned, and owned messaging. Other advertising methods are hugely dominated by social media, along with key market influencers and existing customer word-of-mouth. The rapidly spreading flame of digital connectivity has also attracted organizations such as political parties, NGOs, and, small and large corporates likewise, to try to engage proactively through the digital media.
Find the answers you have been searching for. Participate in NSRCEL’s ‘Digital Marketing For Startups’ seminar to unlock the world of Digital Media Marketing. Generate ideas on how you can leverage this crucial marketing tool to make your business more successful.

EVENT SCHEDULE

Digital Marketing for Startups

Registration and Networking

09:30 AM - 09:50 AM

Introduction to 4startups & NSRCEL

09:50 AM – 10:00 AM

Digital Marketing for Startups by Venu Ganganna

10:00 AM – 10:40 AM

Digital Marketing for Startups by Riyaz Hyder Mohiyuddeen

10:40 AM – 11:20 AM

Networking and Refreshments

11:20 PM – 12:00 PM

Growth hacking for startups by PAVAN BELAGATTI

12:00 PM - 12:50 PM

Q & A

12:50 PM - 01:10 PM

Speakers

Venugopal Ganganna

CEO at Langoor Digital

Venu has 21 years of experience in business development, and technology delivery,as

Riyaz Hyder Mohiyuddeen

Nutanix Beam Marketing

Riyaz Hyder currently leads the marketing of Nutanix Beam,First SaaS offering from

Pavan Belagatti

Manager -Digital Marketing & Growth Hacking Shippable

Pavan is a growth marketer, and a guest author at various publications.

Team

Suresh Bhagavatula

Rajiv Sawhney

Kesava Reddy

Mukta Sharma

Aakarsh Naidu

Alisha Fathima

Powered by NSRCEL

Supported by NITI Aayog

Contact Us

Place

NSRCEL, Indian Institute of Management Bangalore, Bannerghatta Main Road, Bangalore 560076

Contact Number

+91-80-26993701 ( Between 10:00 am - 5:00 pm )

Email

nsrcel@iimb.ac.in